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Blushcon Brand Interview

Blushcon Brand Interview

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Check out the new innovative way to personalize and decorate your shoes! Pop Patches are patches that spread good vibes and positivity to those around you. These patches are so easy to apply and remove you can change your patches every day to fit your mood. If you didn’t think it could get any better, their brand donates a fraction of their profits to teen mental health and suicide prevention organizations. These vegan leather patches are helping a good cause as well as creating your own individual style! Try out all their unique and empowering designs!

1. What inspired you to create the brand?

I wanted to revolutionize the way fashion meets a helping hand by combining fashion and philanthropy. Since the trend to personalize items has become so big, I wanted to create a shoe accessory that allowed girls to express themselves in an affordable way. I want everyone to have the opportunity to spread positive messages that capture their unique style.

2. Can you tell us about the brand mission?

PopPatches™ aims to inspire others to pursue their dreams and express their own individual style. The truly one-of-a-kind and happy designs are created to spread happiness and positivity. A portion of PopPatches™ profits go straight to teen mental health and suicide prevention organizations. These are both subjects that are very close to my heart. I hope to remove negative stigma in today’s teens with the ‘smiling’ benefits of this product and the point-of-purchase materials with ‘feel good’ comments.

3. What is your favorite Pop Patches product and why?

My favorite set from the collection is “Good Vibes”, which is part of the Classic Series. They make me smile every time I look down at my shoes while wearing them!

4. What beauty essentials do you carry with you on a daily basis?

As much as I love beauty products, I find myself to be pretty simple in my beauty regime. I always carry chapstick and hand sanitizer with me.

5. What does beauty mean to you?

Beauty to me is having a strong sense of confidence in oneself. I personally find it beautiful when you can radiate positivity and happiness and be unapologetically yourself!

6. What is your morning and evening beauty routine?

I strongly believe skincare is key to your beauty routine. I make sure that I always wash my face every morning and night. If I have time, I love to use a face mask. My daily makeup routine includes a few coats of mascara because it gives my eyes a nice pop.

7. What's your best beauty tip?

I have three essential beauty tips: One, do whatever makes you feel confident and comfortable with yourself. Second, always wash your face before bed.  Third, wear sunscreen daily!

8. What's next for POPPATCHES?

I am very excited for the future of PopPatches™.  I will be working with my team to develop more designs and we will be expanding our distribution to larger retail stores. I would love to explore furthering our assortment of product by expanding into other accessories categories, as well as collaborating with a fashion influencer or retailer to co-create a limited edition series. 

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PopPatches in SwimSpot!

Go to SwimSpot in Fashion Island (259 Newport Center Dr, Newport Beach, CA 92660) and check out the PopPatches display in stores! While you're there, grab some awesome summer sandals and your favorite PopPatches designs.

I went to the store to help set up the display! This was such a special moment for me! 

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PopPatches in Michael Nusskern!

Hey, sneakerheads, pick up some Good Vibes and these insanely cool Isabel Marant sneakers at Michael Nusskern.  They are now selling PopPatches shoe accessories to help you step up your shoe game! Check them out at 1630 San Miguel Dr., Newport Beach, CA 92660! After a year of looking at over 75 prototypes and designs, it is soooo gratifying to see the final product in stores!  To all you future entrepreneurs don't give up on your dreams.  Keep pushing until you make them a reality!


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GEMfest - Girls Empowerment Movement

GEMfest - Girls Empowerment Movement

Founder, Brielle Janavs, will be speaking on an entrepreneur panel at Sage Hill School’s GEMFest OC. Details below.

A day of conversation and celebration..

WHAT IT IS: GEMfest is more than a conference -- it is a festive celebration where girls can get information and inspiration to take on middle school, high school and the world!

WHO IT IS FOR: Girls ages 11-14 who want to meet like-minded peers, connect with high school students who just get it, and learn from inspiring and approachable female mentors.

: Become part of the Girls Empowerment Movement to make changes in your life, your school, your community and the world. Come to learn the skills you need to be confident, speak up, feel great and make your dreams into realities. Join us if you want to have a fun day and leave feeling unstoppable! Oh, and did we mention free snacks, a delicious lunch and a gift bag full of awesome swag...

: Hosted at Sage Hill School, 20402 Newport Coast Drive, Newport Coast CA 92657

: Saturday, April 28, 2018 from 9:00 AM to 1:30 PM
Tickets are $12 (+ service charge)

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